
EVERYTHING YOU NEED TO START GETTING LEADS IN JUST 2 DAYS:
✅ Step-by-step LUME sales system
✅ Canva templates included
✅ Beginner-friendly setup with video library (just over 3 hours of content over 16 videos)
✅ AI prompt library to customise your funnel
✅ 10 leads in 7 days guarantee *T&Cs apply
Try The System Risk-Free
✓ Instant Access | ✓ 14-Day Guarantee | ✓ 10 Leads Guaranteed 🔒 Secure Checkout • One-Time Payment • No Monthly Fees

Maybe you filmed dozens of videos. Wrote comprehensive workbooks. Created templates and resources. Poured your knowledge and experience into something genuinely valuable.
And now? It's just sitting there. On your hard drive. Collecting digital dust.
I know that is what happened to my first course too.


Above an example for a recent client who got close to 1000 leads per day with our system.
They had to shut it off after just 4 days as they got too many new students.

You thought the hard part was creating the course. Turns out, that was the easy bit. The hard part? Getting people to actually buy it!
You've tried posting on social media. Maybe you set up a basic landing page. Perhaps you even ran a few ads that burned through your budget and delivered nothing but frustration.
Here's what nobody tells you about selling courses.
The course itself doesn't matter if you don't have a system to sell it. You need a funnel that actually gets leads to find out about your course.
Learning and building all that from scratch? That's another 6 months of, learning funnel software. writing sales copy, designing opt-in pages, setting up email automations and creating ad campaigns.
Most course creators give up right here. They go back to their day jobs. They let their courses sit forever. They convince themselves that 'maybe the market isn't ready' or 'maybe my course isn't good enough.'
But that's rubbish. Your course is good enough. The market is ready. You just need the selling system.
That's where The Lume Funnel System comes in.
Lock In Founding Member Pricing
⚠️ Only 47 Founding Member Spots Remaining at $97 🔒 Secure Checkout • Instant Access • Money-Back Guarantee
March 2020. COVID hit. Freelance work disappeared overnight.
After 18 years as a cinematographer, I suddenly had nothing but time and a desperate need to change our lives. So I did what everyone tells you to do: I created the absolute best course I could.
Four months. Hundreds of hours. Hundreds of pounds.
Week one after launch: Zero sales.
I sat there staring at "0 students enrolled" and genuinely couldn't understand why. The course was good. I knew it was good. I didn't tell anyone I'd made it.
When it didn't sell? I really didn't tell anyone. I felt like a complete failure.
Then I realized something that changed everything:
The problem wasn't the course. It was never the course.
I didn't have a system to sell it. No funnel. No email sequences. No sales page that actually converted. I'd built a product with no way for anyone to find it, trust me, or buy it.
So I stopped creating and started learning how to sell. Three years. Over £10,000 spent.
Once I had the system? We started getting 1000s of leads visiting our sales page a day!
Then we built these systems for other course creators. Every single one had the same problem: Great course. No system.
Every time we built them a proper funnel? Predictable, consistent sales.
This is repeatable. This works for anyone.
You are good enough. Your course is valuable. You just need the system to sell it.
That's what The Lume System is. Everything I spent £10,000+ and three years figuring out, ready to import.
Let's get your course out there.



The Lume System breaks it down into 3 simple phases:
PHASE 1: UNDERSTAND THE VALUE (2 hours)
Before you write a single ad, you need to understand what makes your course valuable. Watch these modules:
- 01 Introduction to the Lume System
- 01.5 Offer Creation
- 02 The Value Equation
- Effort and Sacrifice
- Perceived Likelihood
- Time Delay
- Value Equation Examples (10 min)
What you'll learn:
→ Why people actually buy courses (it's not what you think)
→ How to position your course as the obvious solution
→ The 4 factors that determine if someone will buy
→ Real examples from psychology, fitness, and business courses
By the end: You'll know exactly what to say in your ads to make people want to learn more.
PHASE 3: LAUNCH YOUR CAMPAIGN (2-3 hours)
Finally, you'll set up your Meta ads account and launch your campaign. Watch these modules:
- 05 Setting up your Facebook Page (8 min)
- 06 Meta Ads Manager
- Setting up your Ad account (12 min)
- 07 Meta Ads Manager
- Creating your first Ad Campaign (15 min)
- 08 Meta Ads Manager
- Creating your first Ad set (18 min)
- 09 Meta Ads Manager
- Creating your Ads (20 min)
What you'll do:
→ Set up your Facebook Business Page (if you don't have one)
→ Create your Meta Ads Manager account
→ Install Meta Pixel for tracking
→ Create your first campaign (step-by-step guidance)
→ Set up your ad set with targeting
→ Launch your ads with £10/day budget
Every single screen, every single button, every single setting is shown in the videos. You literally cannot get lost. By the end: Your ads are live and running. Leads start coming in within 24-48 hours.
PHASE 2: CREATE YOUR ADS (2-4 hours)
Now you'll create your actual ads using our proven templates and AI prompts. Watch these modules:
- 03 How to Use the Ad Templates (10 min)
- 04 How to Use the AI Prompt Library (12 min)
What you'll do:
→ Open Canva and access 15 pre-designed ad templates
→ Choose 3-5 that match your course topic
→ Use AI prompts to generate headlines and ad copy
→ Customize templates with your course details
→ Export ready-to-launch ads (no design skills needed)
Time saving: Instead of spending days designing ads from scratch, you'll have 5 professional ads ready in under 2 hours.
By the end:
You'll have 3-5 scroll-stopping ads ready to launch.
TOTAL TIME TO LAUNCH: 2 days
Most course creators complete the entire system in one weekend. By Monday, you're getting leads.
By week 2, you've hit your first 10 leads.
By week 3, you're optimising and scaling.
No agency fees. No monthly retainers. No waiting weeks for someone else to set this up. You own the system. You control your lead flow.

Access Everything Rob Learned
Join 53 course creators who've already locked in $97 pricing ✓ Instant Access | ✓ 14-Day Guarantee | ✓ Lifetime Updates
❌ You don’t already have a course
❌ You’re unwilling to spend £5–£10/day on ads
❌ You want organic / social-only growth
❌ You’re looking for a get-rich-quick shortcut
COMPONENT #1: THE LUME VIDEO LIBRARY
• 9 Modules
• 140+ Minutes
• Step-by-Step Implementation
VALUE: $297
Complete video training covering:
- Value Equation Framework (understand buyer psychology)
- Ad template customization (design without designing)
- AI prompt mastery (professional copy in minutes)
- Meta Ads setup (from zero to live in one day)
- Campaign optimization (scale what works, kill what doesn't)
COMPONENT #2: 15 PROVEN CANVA AD TEMPLATES
• 5 Visual Styles
• 3 Messaging Angles
• Battle-Tested
VALUE: $147
Professional ad designs that have generated 142,000+ leads.
Just customize and launch. No design skills required.
COMPONENT #3: AI PROMPT LIBRARY (30+ PROMPTS)
• Headlines
• Body Copy
• Landing Pages
• Follow-Ups
VALUE: $97
Copy-paste prompts that generate professional ad copy instantly.
Save 20+ hours of staring at blank screens trying to write ads.
COMPONENT #4: LUME LEAD TRACKING SYSTEM
• Pre-Built Spreadsheet
• Formulas Included
• Know Your Numbers
VALUE: $47
Track daily leads, cost per lead, ad performance, ROI.
Make data-driven decisions instead of guessing.
COMPONENT #5: THE VALUE EQUATION FRAMEWORK
• Strategic Foundation
• Buyer Psychology
• Positioning
VALUE: $97
The "why" behind the system.
Once you understand this, you'll know how to sell anything.
COMPONENT #6: META ADS SETUP GUIDE
• Every Screen
• Every Button
• Every Setting Explained
VALUE: $77
73 minutes of detailed Meta Ads Manager walkthrough.
You literally cannot get lost—we show you everything.
BONUS #1: LIFETIME UPDATES
• Platform Changes
• New Templates
• System Improvements
VALUE: Priceless
Meta updates their platform. We update the training.
You get access forever. No extra fees.
TOTAL VALUE: $762

YOU SAVE: $665 (87% OFF)
WHY SO AFFORDABLE?
We're looking for our first 100 course creators to use the system, get results, and let us feature their success stories.
Once we hit 100 members, the price goes up to $297. You're getting the same system. Same templates. Same training. Same results.
Just at founding member pricing because you're early.
⚠️ SPOTS REMAINING: 47/100 (53 already claimed)
Once we hit 100, this price is gone forever.
Launch Your Ads in 2 Days
Try it for 7 days. Get 10 leads or get 100% refund. Zero risk. 🔒 Secure Checkout • One-Time Payment • Instant Access
Everything you need to get 10 leads in 7 days for your course.
What's Included:
This isn't just another course. It's a complete plug-and-play system for generating course leads on demand.
📚 THE LUME VIDEO LIBRARY (9 CORE MODULES)
9 step-by-step video modules walking you through the entire system:
✅ MODULE 1: Introduction to the Lume System (8 min)
→ Why this works when organic posting doesn't
→ The mindset shift that changes everything
→ What to expect in your first 14 days
✅ MODULE 2: The Value Equation Framework (37 min total)
→ The 4 factors that make people buy (or not buy)
→ How to position your course as the obvious choice
→ Real examples across different niches
→ Template for creating your own value proposition
✅ MODULE 3: Ad Templates Masterclass (10 min)
→ How to access and customize 15 Canva templates
→ Which templates work best for different course types
→ Design principles that stop the scroll MODULE 4: AI Prompt Library Guide (12 min)
→ 30+ copy-paste prompts for every ad element
→ How to customize prompts for your specific course
→ Generating headlines, body copy, and hooks instantly
✅ MODULE 5-9: Meta Ads Implementation (73 min total)
→ Setting up Facebook Business Page from scratch
→ Creating Meta Ads Manager account
→ Installing Meta Pixel for tracking
→ Creating your first campaign (objective, budget, schedule)
→ Building ad sets (audience targeting, placements)
→ Launching ads (creative upload, copy, CTA buttons)
Total Runtime: 140+ minutes of guided implementation
No fluff. No theory. Just "click here, do this, launch that."
🎨 15 PROVEN CANVA AD TEMPLATES
Battle-tested ad designs that have generated 142,000+ leads across 47 course launches.
What you get:
✓ 15 fully editable Canva templates (no Canva Pro required)
✓ 5 different visual styles (minimalist, bold, professional, playful, luxury)
✓ 3 different messaging angles (problem-focused, transformation-focused, authority-focused)
✓ Pre-written headline formulas in each template
✓ Color scheme variations for different industries
Just open, customise with your course details, export, launch.
No design skills required. No staring at blank Canva screens. No guessing what works.
The creative work is already done. You just personalize it.
🤖 AI PROMPT LIBRARY (30+ COPY-PASTE PROMPTS)
Professional ad copy in 5 minutes instead of 5 hours.
Prompts for:
✓ Ad Headlines (5 prompts) - Stop-the-scroll attention grabbers
✓ Ad Body Copy (7 prompts) - Benefit-driven, conversion-focused
✓ Lead Magnet Ideas (6 prompts) - High-value opt-in offers
✓ Landing Page Copy (4 prompts) - Simple opt-in page copy
✓ Follow-Up Sequences (8 prompts) - Nurture leads into students
✅ How it works:
1. Copy the prompt
2. Fill in your course details (takes 2 minutes)
3. Paste into ChatGPT
4. Get professional copy instantly
5. Use in your ads No copywriting experience needed.
The prompts do the heavy lifting.
📊 LUME LEAD TRACKING SYSTEM
Pre-built spreadsheet to track your numbers so you always know what's working.
Track:
✓ Daily lead count
✓ Cost per lead
✓ Ad performance by creative
✓ ROI calculations
✓ Conversion rates from lead → student
Why this matters:
You can't improve what you don't measure.
This system shows you exactly which ads to scale and which to turn off.
⚡ THE LUME VALUE EQUATION FRAMEWORK
The strategic foundation that makes everything work. Learn:
✓ Why people buy (the 4 psychological factors)
✓ How to position your course as the obvious solution
✓ What to emphasize in ads vs what to downplay
✓ Real examples from successful course creators
This is the "why" behind the system. Once you understand this, you'll never struggle with marketing again.
✅ 10 LEADS IN 14 DAYS GUARANTEE
Follow the system. Launch your ads. Get 10 qualified leads in 14 days or get 100% of your money back. No questions asked. No hoops to jump through. We can offer this because the system works. Period.
🎁 BONUS: LIFETIME UPDATES
Meta changes their platform. We update the training. You get access forever. No monthly fees. No recurring charges. One payment, lifetime access. [CTA BUTTON: Get Complete Access for $97]
⚠️ Only 47 founding member spots remaining at $97
What you WONT NEED TO DO:
❌ This wont require you to post organic content all the time
❌ Answer constant DMs about your course
❌ Take pitch calls to sell your course
❌ Hope people will find your course through google search
Best For: Course creators ready to launch fast and scale smart

You can try the system for 7 days and if after you have followed the videos and system you have not received 10 leads for your course then you can ask for a full refund.
A “lead” means a real person who opts in to learn more about your course.
⚠️ Only 47 founding member spots remaining at $97
A: No. But you can adapt the system to any funnel builder (ClickFunnels, Kajabi, Kartra, etc). The principles and copy work everywhere.
A: Yes. The video tutorials walk you through every single step. If you can use a computer, you can do this.
A: Start with £20 per day (£140 per week). That's enough to test your funnel and get meaningful data. Once you find what converts, scale up from there. Most creators hit their first £1,000 in sales with £200-500 in ad spend.
A: The system works for any course in any niche. Photography, business, fitness, cooking, parenting, language learning, whatever. The psychology of selling courses is universal. You'll just customise the templates to match your specific audience.
A: Most creators have their funnel live within 1-2 days. The 30-Day Blueprint breaks it down into manageable daily tasks. You could technically do it all in one weekend if you're focused. But we recommend following the 30-day plan for best results.

A: Perfect. You can use the pieces you need and skip the rest. Maybe you just need the email sequences. Or the ad copy. Or the sales page template. Take what helps, leave what doesn't. The system is modular.

A: You get the actual templates. This isn't theory. It's plug-and-play. Customise it to your course, launch. The video tutorials show you HOW to implement, but you're getting the real working files, not just information.

⚠️ Only 47 founding member spots remaining at $97
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